About IARB
The Israel Audience Research Board (IARB) was founded in the mid- nineties, after its initiators – among them the Government of Israel and Prof. Shimon Shitrit, the Minister of Economy at the time...
The Rating Reports
The IARB produces a rating report every day, rating the 20 most viewed programs in the general population and in the Jewish population on the previous day. Every week, (on Sunday) the IARB produces a report (link) rating the 25 most viewed programs
How is Viewing Measured?
The system for measuring viewing uses the Peoplemeter method. In this method, electronic devices are connected to all the television sets in the homes of the panel participants, currently numbering 580 households and approximately 1800 individuals, this c